Does Email Marketing Still Work?
Yes, email marketing is still one of the most effective ways to reach your audience. For those who have built opt-in lists, sharing everything from industry news to product launches can lead to highly engaged customers and advocates. Also, email marketing can be one of the best ways to increase revenue for your business.
What is the best email marketing platform?
There are a variety of email marketing platforms to choose from. Email marketing platforms like Mailchimp and Constant Contact with basic features like distribution, segmentation, autoresponders, etc. More powerful marketing automation solutions that offer email marketing as a component include HubSpot and Zoho MarketingHub.