Articles & Blog Posts

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Articles & Blog Posts

What is the difference between a blog post and an article?

The difference between articles and blog posts is not as clear as it used to be. Blog posts used to be short written articles, usually based on the author's opinion. Articles are longer, based on research and interviews. Today, many websites publish long-form blog posts based on research and interviews that are very similar to articles. Hashtags are less important than creating and publishing valuable and trustworthy content, regardless of length.

SEO blogs, SEO copywriting, SEO articles. What is the difference?

SEO stands for Search Engine Optimization. Any content optimized for search will include the search terms people are looking for to help them find that content. Today, SEO blog posts and SEO articles may be similar, but many people think of blog posts as short, opinion pieces, and articles as long, multi-source research articles. Covering marketing materials like sales pages, SEO copywriting refers to writing specifically designed to convert web traffic into leads and sales.